Influencers you’re employed with can create some wonderful content material on your advertising campaigns. However what occurs to that content material after your marketing campaign is over?
Entrepreneurs who use influencer advertising as a tactic are repurposing that content material of their different paid media, similar to show and programmatic promoting, in keeping with Linqia.
An infographic by the influencer advertising platform claims utilizing influencer content material in paid media has outperformed branded content material by as much as 266% in clickthrough price.
So how do you’re taking influencer’s social media content material and switch it into programmatic artistic? The infographic provides 5 suggestions for utilizing influencer-generated in your promoting.
Test it out: